Valentine's Day Rental Special

FREE Surfboard and SUP Rentals at Surf Diva for Valentine's Day 2022

This is our Valentine's Day "I LOVE SURFING" Special for you! Valentine's Day is February 14th -  Don't try to master finding the right words, just take your Love surfing! Celebrate on us:

We invite you to come surfing or stand-up paddleboarding with a friend, your partner, your family - whoever you want to share the love for surfing with on February 13th and 14th, 2022. 

How to rent a surfboard with the Valentine's Day special?

Rent any surfboard or any stand-up paddleboard and the second one is on us. Both renters have to sign waivers and the rental time is max. 2 hours per party. While our surfboard and stand-up paddleboard rental fleet is one of the biggest in the country, this special is on a first-come-first-surf basis and depends on the surf conditions on both days.

No reservations are needed and our regular rental rates apply to the first board. Check-in at our surf & rental shop on 2160 Avenida de la Playa, La Jolla CA 92037. The hours of the shop are 8:30 am through 5:00 pm. 

Happy Valentine's Day 2022!

Love = Love ≈ Surfing


Surfing debuts as an Olympic Sport at the Tokyo 2021 Games

Surfing takes its place as an Olympic sport during the Tokyo games at Tsurigasaki Surfing Beach in Japan from July 25 through August 1. How to watch? Follow the International Surfing Association for updates. San Diegans have had a major role in this long-awaited development as showcased in the San Diego Union Tribune's opinion pages. Spoiler alert – after the legendary surfer and Olympic swimmer Duke Kahanamoku planted the seed of an Olympic surf event over 50 years ago, this seed started to grow again a while ago in...La Jolla. 

San Diego's role in the Olympic surf debut

„San Diego, besides staying classy, has a solid claim as to how surfing managed to beat out numerous other sports trying to stay, or even break into, the coveted Olympic Games.“ says Surf Diva co-owner Izzy Tihanyi in the new San Diego Union Tribune article.

The article was published alongside comments from other San Diegans in the Union Tribune's opinion section about their take on surfing becoming an Olympic sport for the first time in history this year. 


Photo: | Fernando Aguerre with Izzy and Coco Tihanyi at Surf Diva's 20 Years celebration

 The La Jolla-based International Surfing Association is led by the visionary surf legend and entrepreneur Fernando Aguerre. A personal friend of ours, Aguerre led a decades-long team effort to petition the International Olympic Committee (IOC) to allow surfing. Rallying the surf industry leaders, Aguerre contacted my twin sister Coco and I to help support the initiative for creating a winning bid to present surfing for IOC consideration.“ KEEP READING

Women's surfing at the Olympic Games in Tokyo

In addition to participating in the journey to establish surfing as an Olympic sport, Izzy Tihanyi also emphasizes the importance this has for women’s surfing in general.

 The women’s side will have equal representation, and hopefully will get a shot at some of the best waves that Japan has to offer to showcase women’s surfing to the globe. With all of the new wave forecasting technology, my hope is that the women’s heats will be run during optimal surfing conditions, so that the competitors can blow us away with their performances, and also inspire more ocean lovers who care about protecting our marine environment.“ Izzy Tihanyi adds.

How the Surf events at the Olympic Games inspire young surfers

Continue to read the full UT article here. Along with Izzy, her daughter Annabelle Wirths-Tihanyi was also asked to comment on her take on this new opportunity for surfers from around the globe to participate in the Olympic games. Representing a new young generation of surfers, Annabelle makes an entirely different point:


Photo: | Annabelle Wirths-Tihanyi heads out for a surf session at La Jolla Shores Beach, San Diego

 My goal in the future is to become an Olympic gold medalist in the sport of surfing. It’s my dream because surfing is my favorite thing to do, and I want to be able to improve in every way. By getting really good at surfing, I can help share my love of surfing with the world. I want to help other kids learn to surf who normally wouldn’t have the opportunity to get to say “hi” to the ocean. The world would be a better place if more people understand the ocean so fewer people will be at risk in the water. Also, they will see plastic and trash in the ocean, and it will help spread awareness to help reduce our use of plastic. " READ MORE. 

Tune in when the Olympic surf events are live at the end of this month and get more information on the background story and the International Surfing Association HERE. The page is also a great resource for making yourself familiar with the judging system, the Olympians, and the latest news. 




Sea Turtles in La Jolla - Happy World Sea Turtle Day

The sea turtles at the La Jolla Cove have been a well-kept local secret. While very few surfers, stand-up paddleboarders, snorkelers, and swimmers have actually seen them with their own eyes, every documented sighting went viral on social media. Underwater photographers, drone pilots, and hobby oceanographers shared their beautiful photos of the La Jolla sea turtles with the public. Every year World Sea Turtle Day is celebrated on June 16 - This year we are sharing great news in regards to these majestic creatures in our local waters.

Earlier this year, US Navy marine biologist Megan Hanna confirmed with a research study published in Frontiers in Marine Science, what marine life enthusiasts captured: A very small group of East Pacific green sea turtles has permanently settled in the waters off La Jolla Shores and the La Jolla Cove.

Sea turtles in La Jolla captured on camera

The green sea turtles, who are also called Chelonia mydas, live in a protected marine habitat that is also heavily frequented by kayakers, snorkelers, divers and stand-up paddleboarders. Thus regular research methods, which involve a capture-and-release approach, weren’t suitable. Therefore over 300 photographs were used in Megan Hanna at al.’s citizen-based science study to identify and research the life of the five to seven sea turtles in La Jolla.

“We appear to be seeing the result of 30 years of conservation efforts that have increased the population of green sea turtles, and some are expanding into new territories to forage,” Megan Hanna told the LA Times.

Swimming with the La Jolla sea turtles

In 2015 the first green sea turtles were spotted in La Jolla. In only six years the population has grown up to four permanent residents. While the famous leopard sharks are only populating the Shores during a certain time of the year, the green sea turtles are living in La Jolla year-round.

A noteworthy discovery was made, when the scientists noticed that the sea turtles in La Jolla show an unusual behavior: Usually sea turtles in other parts of the world are shy and swim away from humans, but the La Jolla sea turtles seem to ignore their human visitors and thus give them the chance to take a close look.

We are incredibly happy about such a positive development in our marine life system. In order to support the green sea turtle population, we urge all of our students and renters to keep their distance.

How old are the green sea turtles at the La Jolla Cove?

Scientists assume that they are between 5 and 15 years old. In general, green sea turtles can get up to 100 years old.

What should I do, if I see a green sea turtles at the La Jolla Cove?

Enjoy the moment from a distance. Since the turtles usually are not bothered by their visitors, you have time to observe them, without chasing them.

Can I touch a green sea turtle?

You should not touch the green sea turtles. Watch this beautiful animal float with your eyes and embrace the moment.

How do I get to see the sea turtles in La Jolla?

If you have the opportunity, go stand-up paddleboarding, snorkeling or kayaking during less busy times, in the early morning hours or during the week. We are happy to point out the areas to you where they are mostly seen between La Jolla Shores and the La Jolla Cove.

photos: Trystan Snodgrass - Follow @trystan_and_zora